Avon Tires Review

Winding road with picture of Avon Tire for the Avon Tires Review

If you’re in the market for a new set of tires, you’re likely feeling overwhelmed by the sheer number of options available. With so many tire brands, models, and types to choose from, it can be tough to know where to start your search.

So we got our hands on some of the latest offerings from Avon Tires and put together an in-depth analysis of them to help you make an informed decision about whether they’re the right choice for your vehicle.

In this review, we’ll take a closer look at Avon’s history, reputation, and most popular tire models and compare them to other premium and budget tire options. By the end of this review, you should have a clear understanding of whether Avon tires are the right choice for your driving needs and budget.

Avon Tires Review

Avon Tires is a British tire manufacturer that has been around for over 100 years. The company was founded in 1885 in Wiltshire, England, and originally produced a range of rubber products, including bicycle tires, motorcycle tires, and car tires.

Over time, Avon Tires became known for their high-quality motorcycle tires and gained a reputation for producing tires that were durable, reliable, and offered excellent performance.

Today, Avon Tires is part of the Cooper Tire & Rubber Company, which is based in Findlay, Ohio, USA. Despite being owned by an American company, Avon Tires still operates out of their original factory in Melksham, Wiltshire, where they continue to produce a range of high-quality motorcycle and car tires.

When it comes to their reputation, Avon Tires is regarded as a top-tier tire manufacturer, and we class Avon tires as a premium tire brand. They are known for producing high-quality tires that offer excellent performance and durability. Their motorcycle tires are especially popular among riders, as they are known for providing excellent grip and handling, even in wet conditions.

How do Avon tires compare

When it comes to performance, Avon Tires is generally considered to be on par with its main competitors in the industry. However, their tires are often praised for their excellent comfort and overall dependable performance, which is an area where some other tire brands may not excel as much.

Avon Tires are also known for their long-lasting tread life and overall durability, which can make them a cost-effective option in the long run.

In terms of price, Avon Tires is generally priced competitively with other high-quality tire brands. While they may not always be the cheapest option on the market, they are often seen as a good value for the quality of tire that they provide.

Additionally, Avon Tires is known for offering a range of tire options at different price points, which can make it easier for customers to find a tire that fits their budget.

Overall, while there may be some differences in performance and price between Avon Tires and other tire brands, Avon Tires is generally considered to be a strong contender in the industry and a reputable choice for riders and drivers alike.

Of drivers surveyed, over 3/4 Avon tires owners said they would repurchase Avon tires again.

Most popular Avon Tires Review & Rating for 2023

Avon’s most popular tires include the Avon ZX7, Avon ZV7 and Avon WV7.

Avon ZX7

The Avon ZX7 is a Avons first ultra high performance SUV tire that is designed for high-performance SUVs and larger vehicles. It features an asymmetric tread pattern that provides excellent grip and handling on both wet and dry road, which also helps its to manage with the extra weight of SUV’s.

The tire is also optimized for low rolling resistance, mainly thanks to its lightweight construction which helps improve fuel efficiency and gives this tire fantastic steering response.

The other positives of the tire include excellent handling in dry conditions, with sporty and direct steering that delivers a responsive and engaging driving experience. In wet conditions, we found the tire to perform reasonably well, with good handling and traction that inspire confidence behind the wheel.

However, there are several negatives to consider with the Avon ZX7 tire as well. First, the tire has been shown to have longer braking distances in both wet and dry conditions than some of the best tires on the market.

This can be a significant drawback for drivers who place a premium on safety and want to feel confident in their tires knowing they will stop in the shortest distance possible. However for this you would need to spend more money.

Additionally, despite the large sipes in the tread design, we found the tire to perform poorly in hydroplaning resistance, meaning it struggles to maintain traction on wet roads and can be prone to slipping or skidding.

As an ultra high performance tire, you should also not expect the Avon ZX7 to perform very well off road.

Overall, the Avon ZX7 tire is a fun and enjoyable tire to drive in both dry and wet conditions, thanks to its sporty handling and responsive steering. However, its braking and aquaplaning performance falls short of the best tires on the market. As an ultra high performance tire for SUV’s and for most people’s needs, we think it’s a tire worth seriously considering.

Avon ZV7

The Avon ZV7 is an High Performance Touring Summer tire for all variety of passenger vehicles. It is designed with a focus on high performance while also remaining comfortable and easy to live with.

It features a symmetrical tread pattern that helps to evacuate rain, standing water and provides good traction and handling in a variety of weather conditions. The tire tread pattern is also designed as a noise-reducing tread pattern, which provides a more relaxing and comfortable driving experience.

The Avon ZV7 tire is a popular choice among budget-conscious drivers, thanks to its affordable price point and low rolling resistance. The tire tread pattern is also designed with noise-reduction in mind, making for a more relaxing and comfortable driving experience.

However, while the Avon ZV7 tire does perform well in these areas, in our handling tests the tire wasn’t able to compete with most expensive tires when it came to high speed grip, which can make it feel slightly less secure on the road and may be a concern for drivers who prioritize safety in the high performance section.

The tire also had disappointingly long braking distances in both wet and dry conditions, which is one of the most important areas that we judge tires on. However this is compared to the other premium tires on the market and overall the braking performance is still far ahead of other budget or mid range tires.

However for those looking for the very highest level of braking performance from their tires should probably look elsewhere.

Overall, the Avon ZV7 tire is a well-priced option that offers low external noise levels and low rolling resistance, making it a fuel-efficient choice for budget-conscious drivers. However, its long braking distances and low grip in handling tests mean that it may not be the best choice for drivers who prioritize safety and handling performance on the road.

Avon WV7

The Avon WV7 tire is a premium winter tire that promises to provide exceptional performance in all winter weather conditions. It features a directional tread pattern that is optimized for winter driving conditions, providing excellent grip and handling on snow and ice.

The tire offers low cabin noise, making it a comfortable choice for long drives, but sadly we found it to fall short in terms of grip compared to other premium winter tires.

The Avon WV7 tire has been designed to provide optimal performance in snowy and icy conditions. The tires tread pattern is optimized for improved traction in snow and slush. This is thanks to its high number of sipes, which are small slits in the tread blocks that create additional biting edges and help the tire maintain grip on slippery surfaces.

In other independent tests, the Avon WV7 also showed its strong performance in snowy conditions, with good traction and stability.

In terms of dry grip, the Avon WV7 tire performs well, offering excellent traction on dry roads. However, it falls short in some other areas, such as wet handling and aquaplaning resistance, which may be more important in areas with milder winter weather.

In handling tests, the Avon WV7 tire performs relatively well, but again falls short of some other premium winter tires. The tire’s wear rate was a particular feature of note, as despite the usually softer compound of winter tires, we found that it wore well and would easily last 2-3 winter seasons.

Overall, the Avon WV7 tire is a solid choice of winter tire for drivers who prioritize cabin noise and comfort, and are looking for a more affordable premium winter tire option. However, drivers who frequently encounter wet weather conditions or prioritize grip and handling may want to consider other premium winter tire options on the market.

What warranty does Avon offer with all its tires?

Avon Tires offers a limited warranty on all of its tires, which covers defects in materials and workmanship for a specified period of time. The exact length of the warranty may vary depending on the specific tire model and the region in which it is sold, but it typically ranges from 3 to 5 years from the date of purchase.

The warranty covers the cost of a replacement tire if a defect is found within the covered period, but it does not cover damage caused by accidents, improper use or installation, or normal wear and tear. Customers who believe they may have a claim under the warranty should contact their Avon Tires dealer or a Cooper Tire authorized dealer to initiate the claim process.

It’s important to note that the warranty is subject to certain limitations and exclusions, and customers should carefully review the terms and conditions of the warranty before making a purchase. Additionally, some dealers may offer their own warranty or guarantee on top of the manufacturer’s warranty, so it’s always a good idea to ask about any additional coverage that may be available.

Are Avon tires used as standard on any new cars sold today?

Avon Tires are primarily known for its high-performance and specialty tires, which are often used as aftermarket upgrades or replacements for existing tires and we found very few examples of vehicles coming with Avon tires fitted as standard. This may also be due to their slightly smaller tire output since they sadly announced the decision to close their last and original UK factory at the end of 2023.

However, Avon Tires will survive as part of the Cooper Tire & Rubber Company, which is a major supplier of original equipment tires to a number of automakers. It’s possible that some Cooper tires, which may include Avon tires, are used as standard equipment on certain car models. However, this can vary depending on the specific automaker and the region in which the car is sold.

How Avon tires stand out from their competition

There are several key facts that make Avon Tires stand out from their competition:

  1. Performance: Avon Tires are designed to deliver high performance in a variety of driving conditions. Whether you’re looking for a tire that provides excellent grip and handling on dry roads or a tire that can handle wet or winter driving conditions, Avon has a tire that can meet your needs.
  2. Innovation: Avon Tires is known for its innovative tire technology, such as its asymmetric and directional tread patterns, which are designed to provide maximum grip and handling. Additionally, the company’s use of high-quality materials and manufacturing processes helps ensure that each tire is built to the highest standards of quality and durability.
  3. Reputation: Avon Tires has a long-standing reputation for quality and performance, with a history that dates back more than 100 years. The company has won numerous awards and accolades for its tire technology and innovation, and is trusted by drivers around the world.
  4. Range of products: Avon Tires offers a wide range of tire products, including high-performance summer tires, all-season touring tires, and winter tires as well as being known for their motorbike tires. This allows drivers to choose the tire that best suits their specific driving needs and preferences.
  5. Price: Avon Tires is known for offering high-quality tires at an affordable price point, making them a popular choice among drivers who want top-tier performance without breaking the bank.

Overall, Avon Tires have rightly earned their loyal and dedicated customers who value the tires that Avon makes over the competition thanks to their reputation and wide range of products.

Avon Tire Owner Reviews

Owners of Avon tires generally rate their purchase positively, with many drivers praising the tires’ performance, durability, and value for money. After speaking to customers and drivers and getting a general consensus, Avon tires remain a desirable brand of tire.

One notable drawback however is availability. Some drivers have reported difficulty in finding Avon tires in certain sizes or at certain retailers, particularly in more remote or rural areas.


Having tested Avon tires extensively and compared them to both premium and budget tire options, we can confidently say that Avon tires offer a fantastic balance of performance, quality, and affordability. While they may not quite match the performance of some of the most expensive premium tire options on the market, Avon tires come close at a lower price point.

They outperform many budget tire options by a significant margin, offering superior grip, handling, and durability.

Whether you’re looking for a high-performance summer tire or a reliable all-season option, Avon has a tire that can meet your needs and your budget and we wouldn’t hesitate to recommend Avon tires to average or experienced drivers alike. They have always been consistent performers and provide good bang for buck, with a winning combination of quality, performance, and affordability that is hard to beat.